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Media Release | Oct. 29, 1997

UBC appoints transportation planner

The University of British Columbia has appointed Gordon Lovegrove as director of transportation planning.

Lovegrove, who starts his new position Nov. 10 has been involved in municipal, regional and provincial transportation planning and development projects in the Lower Mainland and B.C. Interior for more than 15 years. Most recently, he served as the transportation planner for the City of Kelowna. In his daily commute, he either ran, cycled or took transit.

The appointment of a transportation planner is one of the key commitments made by the university in the Official Community Plan (OCP) for the UBC area. The plan, approved this summer by the Greater Vancouver Regional District, calls on the university to pursue a 20 per cent reduction in single occupancy vehicles travelling to campus. UBC is also committed to a goal of increasing ridership on BC Transit to UBC by 20 per cent by the date of the first OCP review.

"There is no car allowance in this job," said Geoff Atkins, associate vice-president, Land and Building Services. "We need someone willing to set a personal example if we are going to reduce auto dependence on this campus by 20 per cent over the next five years. Gord's lifestyle, energetic personality and strong background is a good fit for UBC and will help us achieve our goals."

Under the OCP, the university will work in partnership with the City of Vancouver, BC Transit and others to ease traffic volumes in several ways, including: removal of free parking along Ministry of Transportation and Highways-controlled roadways near campus; encouragement of telecommuting; and implementation of a U-Pass system to encourage and provide alternatives to automobile use.

UBC will spend $250,000 a year on the U-Pass system which will be similar to the highly successful University of Washington program that offers increased bus service, campus shuttles, free carpool parking, vanpools and bike lockers. The university will also attempt to reduce the impact on adjoining neighbourhoods of truck traffic to and from campus.

During his career, Lovegrove has built strong working relationships with many of the stakeholders critical to the success of the university's strategic transportation plan, Atkins said. These include B.C. Transit, the City of Vancouver, the Ministry of Transportation and Highways and the Greater Vancouver Regional District.

Lovegrove has a degree in civil engineering and a master's degree in transportation planning, both from UBC, and an MBA from SFU. His work experience includes nine years as a special projects engineer and transportation planning and design engineer with the City of Vancouver and five years as the transportation traffic engineer with the Township of Langley.

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Contact

Geoff Atkins
Associate vice-president, Land and Building Services
Tel: 604.822.4167

Gavin Wilson
UBC Public Affairs
Tel: 604.822.2130

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Last reviewed 22-Sep-2006

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